You’ve planned an exciting new website with interesting stuff that you want the world to see. Perhaps you want to share information or knowledge, or you want to showcase your paintings and designs, or you want to sell something you make. Online presence is a great way to reach your targeted audience worldwide. You want clicks, views, and sales. This is where Search Engine Optimization or SEO can help you. Manny D’Costa, an IT expert who makes money by offering consultancy and assignment writing services, says, “SEO is something you need to pay attention to right from the beginning. Optimizing a readymade website is much more difficult than integrating the SEO in the website content right from the beginning.”
5 Simple yet vital SEO first steps for a new website
Here are some of the quick and easy SEO tips that can make your new website search-engine-friendly:
1. Make an SEO-friendly content strategy
Google uses ‘keywords’ to match users’ query with your website’s content. With advanced search engine algorithm, it also finds out what kind of content you produce. When your content themes are well-organized, it becomes easier to get better page rankings and more viewers and clicks. Concentrating your efforts on the kind of content that works can help you optimize your resources and create a successful website.
2. Use the right tools
Sheila Rhodes, an IT assignment writing services expert says, “You should make a list of keywords and content ideas separately. You may use tools like Ahrefs, Buzzsumo, and SEMrush to see the trending topics and the type of content that is popular at the time. Ahrefs is a great tool for SEO analysis, competition research, and building backlinks. Buzzsumo shows you the most shared content related to your keyword. SEMrush offers tools and reports to improve your online visibility and discover great marketing insights. You may use it for keyword research, content marketing, competitive research, and search engine optimization. Neil Patel’s Ubersuggest also offers excellent features to come up with new keyword ideas.”
3. Research your competitors
The easiest way to build backlinks is to develop a link list first. But how can you do this?
Cindy McLarrey, an assignment writing Sydney expert, offers a step-by-step solution:
- Make a list of all competitor URLs.
- Put them in tools like Backlinks or Ahrefs and you’ll be able to see all the places they are linked to.
- Find the content most relevant to your website and list out all the links related to it.
- Produce content that is more relevant, thorough, and up-to-date than your competitors and pitch it to the link lists.
4. Ensure that your new site is fast
It is proven that Google prefers fast websites that load up quickly. Hence, eliminate anything unnecessary. Delete any content or plugins that you can do without. Use images and videos optimized for speed and loading times.
Minnie Porwal has been helping recent graduates and startup owners create new websites for more than a decade. She shares, “Make sure your new websites are mobile compatible too. Tools like Google PageSpeed help you check how fast your site loads. If you don’t know how to do it yourself, take help of an expert.”
5. Make a winning content distribution strategy
Use tools like MailChimp and HelloBar until you have your email list ready. Whenever you release a new blog post or article, send out an email blast and push notifications. Ask your viewers to subscribe to your blogs and forums and share their emails with you. You can use these email lists to share your new posts later.
We also suggest you make social profiles on all the major social media platforms, including Facebook and Instagram. Whenever you produce and publish a new piece of content, put it on all your profiles simultaneously. Going live is a good way to engage users on YouTube, Facebook, and Instagram. Post your blog post link with related posts and ask your audience to share the link. Social shares not only increase your traffic but also help you get a better ranking on search engines.